• CEO of SJ Group
    Lee Ju-young

    Rebranding Expert: Grew Kangol Brand to Build a a Comprehensive Fashion Company with KRW 200 Billion Revenue

    Last Updated on Jul 26, 2024

Life Summary

Lee Ju-young is the CEO of SJ Group.

SJ Group is a comprehensive fashion company that outsources the production of Kangol hats, among other items.

The company focuses on creating new value through 'rebranding,' which involves reinterpreting existing brands.

Lee Ju-young was born on November 5, 1967.

He graduated from Myongji University with a degree in Business Administration and obtained a Master's degree in Business Administration from California State University in 2015.

He worked on overseas business planning at 'Samtan' and served as an investment manager at 'Incubation Venture Capital' and business director at 'DNA Limited Helen Kaminski.'

In 2008, he founded Special Joint Group (now SJ Group) and became its CEO.

He has an exceptional eye for brands.

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