KOREA WHO

Choi Yoon is the chairman of OK Financial Group.

After exiting the loan business to transition into a comprehensive financial group, he is now focused on acquiring domestic financial companies.

Born on September 6, 1963, in Nagoya, Japan, he is a third-generation Korean-Japanese. He graduated from Nagoya University with a degree in Economics.

He once established a restaurant called "Shinla-gwan," which specialized in Yakiniku (Japanese-style barbecue) and expanded it to 60 branches.

In Korea, he founded a venture capital company and invested in IT firms, but faced failure when the venture boom subsided.

When a subsidiary of the Japanese loan company A&O Group was up for sale, he formed the JNP Consortium with other Korean-Japanese businesspeople and acquired it.

He renamed the acquired company to "Afro (APLO)."

Through aggressive marketing under the "Rush & Cash" brand, he expanded the business and consolidated seven affiliates using the Rush & Cash brand.

He acquired Mizusara, Korea IB Finance, and Yes Credit Information.

He entered the secondary financial sector by acquiring Yena Rae Savings Bank and Yaejoo Savings Bank, establishing OK Savings Bank.

On the 20th anniversary of the company's founding, he changed the company's name from Afro Service Group to "OK Financial Group."

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