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CEO & Vice Chariman of Daelim
Bae Weon-bog
LG Alum Marketing Expert Noted for Exceptional Insight and Analytical Skills
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Last Updated on Sep 19, 2023
Bae Weon-bok is the Vice Chairman and CEO of Daelim, which is the largest shareholder of DL, the holding company of DL Group.
Since the establishment of the holding company system at DL Group, he has been focusing on enhancing eco-friendly new businesses and strengthening ESG (Environmental, Social, and Governance) management.
He is interested in improving the group’s image and enhancing brand value through strengthening win-win management.
He was born on November 30, 1961, in Seoul.
He graduated from Gwanak High School and the Department of Mechanical Engineering at Sungkyunkwan University, and completed an MBA program at Lancaster University in the UK.
He worked at LG Electronics for over 30 years, where he led the mobile phone business as the Head of the MC Product Planning Team, Director of the Design Management Center, and Marketing Group Head.
He was recruited to Daelim Group as the CEO of Daelim Motorcycle, then became the Head of the Management Support Division at Daelim Industrial, and was subsequently appointed as CEO.
After the transition to the holding company system at DL Group, he served as the CEO of the holding company DL before moving to become the CEO of Daelim. He is recognized as a marketing and product planning expert who led the heyday of LG Electronics' mobile phone business in the 2000s.
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