KOREA WHO

Huh Yeon-Soo is the Vice Chairman and CEO of GS Retail.

He is focusing his efforts on reducing the deficit of the online business and improving the operating profit margin of the convenience store business.

He is actively engaging in mergers and acquisitions and investment activities to enhance the integrated platform that encompasses both online and offline operations.

Through quick commerce, which utilizes GS Retail's offline channels as delivery bases, he is responding to changes in consumer purchasing patterns.

He was born on July 26, 1961, as the second son of Huh Shin-Goo, Honorary Chairman of GS Retail.

He graduated from Korea University with a degree in Electrical Engineering and received a Master's degree in Computer Science from Syracuse University in the United States.

He joined Lucky-Goldstar and held positions such as Executive Director of the Singapore branch of LG International Corp and Executive Director in charge of new store planning at LG Distribution.

At GS Retail, he served as Executive Director of the Convenience Store Business Division, Vice President of Sales, Vice President and Head of MD Headquarters, President and Head of MD Headquarters, and President of the Convenience Store Business Division before being appointed CEO.

He was promoted to Vice Chairman in 2019.

Huh has led the growth of GS Retail's convenience store business. He is known for being sensitive to trends and strong in details.

Along with Huh Tae-Soo, Chairman of GS Group, he is playing a pivotal role in stabilizing the group as a third-generation owner-manager.

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